Childhood Agricultural Safety Network (CASN)—Bury A Tradition TV Commercial


This TV spot features country singer Michael Peterson who graciously volunteered his time. Lots of side stories to this project. We shot this in Nashville on Michael’s farm and surrounding areas. The graveyard scene looked almost identical to the way we had it storyboarded it up, with a farm building in the background. However, we drew up the storyboard before we scouted the location.

The representative of the tractor company told us there would be a tractor on the farm. When we got there they pulled out what can only be called a lawnmower. Creative camera angles fixed our dilemma.