We came up with the idea of having the insert fold in a way to show how the new innovations in the diaper worked. This was placed inside a mailing with a sample diaper. (9 million print run.) We handled everything … Read More
This Little Swimmers ad ran in a trade publication for public swimming pool operators. Yes, there is a trade publication for everything. The little girl had to be photo retouched to put the Nemo design on her.
The Pull-Ups® Style Guide came about when we were making incremental changes to the graphics on ads and packaging for Kimberly-Clark. The client finally said that they liked all of the changes that we were making and wanted us to … Read More